How will Facebook end

Zuckerberg: Facebook boycott will end soon

Facebook boss Mark Zuckerberg is not planning a change of strategy in view of the advertising boycott of numerous corporations, as the tech portal The Information reported yesterday. The companies would return "soon".

"We will not change our rules or our access because of a threat to a small percentage of our sales, or because of any percentage," Zuckerberg said in a statement to Facebook staff, according to the report. The boycott is more of a PR and cooperation problem, according to Zuckerberg.

Numerous companies - including Coca-Cola, Starbucks and Henkel - have now joined the advertising boycott in the course of the racism debate in the USA against Facebook. Some do not want to advertise for just a month, others left the boycott open.

Facebook announces concessions

Last week, the social network took the first steps: Zuckerberg announced that it would take stronger action against hate news in the future, delete false reports immediately before the US presidential election and raise advertising standards. In the fight against false information, the aim is to help messages classified as credible to spread more widely.

Zuckerberg is also supposed to meet the initiators of the call for a boycott. These direct ten requests to Facebook. Among other things, people who have been the victims of serious harassment should be able to speak to a Facebook employee. Compensation is also to be introduced.